We’ve all been there: stuck in a rut, frustrated, can’t produce anything new. Our creativity diminishes and we fear that we’ll never produce anything new or good again. There are two things you can do in this situation: firstly, rest. I can not emphasise how important it is for creative people to rest. A few years ago, I was told by a record executive that you have to keep going and produce new work all the time. “People always want something new to consume” he said. And that’s where I switched off. It is true that as an artist you need to keep some momentum, it’s also true that if you don’t stop you will burn out and lose your passion for creating music altogether. That is a far worse state to be in than just taking a few months off. The whole idea of producing for consumption does not appeal either. Art should be revered not consumed.
Secondly, do something new. Be brave and try something completely different that takes you out of comfort zone. Just because the route you were on has come to an end, doesn’t mean it’s the end of your creativity. Sometimes we need time to recalibrate between creative seasons. We change as people, which also means the way we think and do things has to grow with us. What we perceive as an ending, is actually the beginning of a something new.
So what did I do when my creative energy came to a grinding halt? Well I did eventually take my own advice and have a rest. It took some doing, I was convinced that I needed to keep going but in reality it just wasn’t possible. And you know what? I actually enjoyed having a break! I watched films, saw friends and did things that I normally don’t get time to do. And then.. I started to listen to all the music I love and remember why I fell in love with music in the first place. It’s important to remember that you get one life; spend it well, with the people who are important to you and doing the things that make you happy. Success can be measured in many ways, but it can also lead you to search for things that ultimately become meaningless in the course of life. You’ll make better art if you learn to enjoy life and get your priorities in order.
I also changed the way I write songs. I used to spend hours at the piano working at the magical moment when music and lyrics come together. I decided to write songs by just singing without the piano and seeing what happens; this meant that I could write anywhere. Then I went back to creating backing tracks and top-lining, something that I haven’t done in a long time. I gave myself small creative challenges, such as writing a short song in thirty minutes and recording it using vocal loops, (you can hear the song here). The return to simplicity helped free up my creativity and took the pressure off. Bravery came calling and I decided to release an EP of my demos (I still can’t believe I’ve let you hear them!) so that listeners could experience the live, raw element of songwriting (you can hear the EP here).
I also decided, after a lot of soul searching, to change the way fans can support my work. In the new year I will be launching Helen’s Angels which is a VIP club that fans can join and receive new music, videos, merchandise each month. More details about this will follow in 2018.
So what I’m saying is that there comes a time for all us when we have to throw our net over the other side of the boat and see what happens. It’s a game of trust that will lead to self-development. In letting go, we can gain new skills and experiences. So if you’re stuck in a rut, try something new!